No disrespect Jord, but that is the difference between having grown up in this country, and not.
Even the neutrals would be glued to the Cup final on a Saturday. I agree over-exposure on tv is a big factor, no doubt.
Cup Final saturday used to be massive. As mentioned, the tv coverage back in the day was geared around it. It's a knockout with teams representing the finalists, and all sorts of other related stuff. It was cheap, and sometimes tacky, but it was fun.
The competition has been belittled by TV (as in Sky), money, and the insistance of the CL being so bloody vital.
I used to watch it too back when it was just about the only football on tv, but now I have no interest in watching two teams I don't care about play a game that have no importance to anyone but their fans. The amount of games shown live combined with the internet have meant an overload of football in recent years.