I keep saying 'ambition' and 'back the manager' has infinite connotations.
When the budget to drive it is finite.
If you don't know the budget parameters it's just wish speak. Coulda woulda shoulda.
It's like someone's shopping trolley analogy....I'm sure if we let our kids put whatever they liked in the trolley we'd have a problem at the checkout. That's why we've all had a conversation with our kids that 'you can have that but you'll have to put that back' ...and that's because, as the grown ups, we have the household budget in our heads. Budget constraints are a bugger but they are a thing.
In the article Wilson doesn't know any of that but nevertheless he knows the keywords to gain traction with an audience (plus that brick piece on Ange the other day does him zero favours)
Tbf to him, you judge by the outcomes: who gets bought, who gets targeted etc.
Yes, a lot of transfer outcome discussions end up as "shoulda, woulda, coulda"
Wilson, like us, knows that we are always listed very high up in the Football money league tables, that despite having won diddly squat for a decade plus, our position of being a regular PL top 6 club over the same time often gives us more transfer clout than some of the top teams on the continent who are more successful than us historically, and that clout is there to be used...it didn't seem to be used last summer after narrowly missing out on top 4.
Whilst, i can separate the poor management/use of the team by Ange (imo) from last summer's dealings, it certainly didn't look like we were aiming to push on. Ultimately, if you often aren't willing to do so, you often end up going backwars, as we are now seeing.
Tbf, i'm taking a broader view beyond last summer with may last point and i think Wilson is too