In a), we didn't spend money, agreed. In b), you misunderstand me: I have repeatedly emphasized across this forum that we didn't spend the money in a way that would maximise the chances for AVB to succeed. AVB only wanted three of the seven players he ended up getting, and the other players he seemed keen on (Hulk, Moutinho and Willian) were deemed too expensive for us to pursue to the finish, with cheaper alternatives being bought instead. Had we bought the players he wanted alone, there is no doubt that our spending would have overshot even the money we made that summer when wages were also taken into account: however, we would have given him the best possible chance to succeed, with the players he wanted. That 80 million gave us a great base to build on, but it did not excuse the necessity of spending over and above that amount if necessary to compensate our manager for the loss of a player he built his team around. We didn't: we played it safe, and lost the opportunity to turn that 80 million into something much more valuable: a happy manager, with a side he wanted, performing up to the level that he promised it would if all his pieces were delivered. I'm not sure I've put this across accurately enough, but I hope you understand me.
Yes, football is cyclical, and we will get another shot at the big-time. When we get there, we'll blow it. This has been my stance all along. When we fall below our station, we'll rise up again due to the bare competence of our owners in getting us to where our revenue says we should be. When we rise up again as per the cyclical nature of football, we will blow our opportunity because of our owners' extreme reluctance to pursue that opportunity as hard as it can be pursued.
I have credited our owners for being barely competent, and getting us to where we are now (albeit off the backs of the fans, but we've gone over that). They cannot get us any further, and are now turning into parodies of themselves, and I stand by that.
No more, no less.
We have declined relative to Arsenal and Chelsea, who have won more trophies than we have in this time period and have been more successful over this time period. Caveats like 'they spent more' die off very quickly in the annals of football history: for example, who remembers or cares that we outspent almost everyone in England to build our double-winning side? Ultimately,
I ignore these caveats because they're only ever interesting to obsessives like you and me: the vast majority of football fans will only remember 'Arsenal, Chelsea = won a lot, Spurs, West Ham, Palace = also rans, Spurs used to be good a long, long, long time ago) a decade or two from now. Irrationality doesn't come into it: history discarding caveats does. Who remembers that the Soviets were the first to orbit the moon? No one. The Americans got there, with manned spacecraft, and declared that they'd 'won' the space race, never mind that most of the space firsts were actually achieved by the Soviets. That is how history works.
Let's just say that my dear SO is a somewhat long-suffering lady, and leave it at that.