I understand all of that, I just decide to trust that he has done the sums and figures that we can’t base the club on finishing top 4 every year, when there are 6 teams that would expect it. So adding however many million, really ‘pushing on’ for a season or whatever isn’t really required. It doesn’t alter the long term strategy.
I believe he wants to take us to the very top. I just think it may mean we spend 3-5 years in one state before progressing consistently to the level above. Any risk to make that come sooner may work, but it may not, and it may set us down a downward curve. We see this so much with clubs, they get on curves whether upward or downward. We’ve broadly been upward under Levy once we figured out the financial strategy to invest in players with sell on value. You see teams like Swansea or Villa that spent some money, didn’t get the success they wanted, scrambled to sign more players, nothing worked, those players had no sell on value, quality ones couldn’t be replaced and that’s how the downward curve begins.
I’m not saying we’re about to get relegated. Just that, relative to our position, right now we don’t need to start spending even Liverpool money. We’ll get top 6, and I don’t think it’s right to have a plan that requires top 4. Then, perhaps once we’ve really consolidated in the new stadium, that’s when we crank the gears again to go up another level. But always keeping on the long term upward curve.
That, or Levy wants to keep us as competitive as possible as one of the big 6, with fantastic finances, so that we are a great acquisition target for someone and it maximises ENIC returns. Then we really push on once getting a sugar daddy. Maybe that’s the plan. I don’t know for sure, but as I said, I just don’t know where these obvious 80M players are. And if you sign them on big wages, what does that mean for the structure of the rest of the wage budget? Because it’s not about whether we can afford it right now, it’s wherher we can afford it when everyone thinks they deserved to be bumped relative to the new top earner. And it’s at that point the sustainability question and long term upward curve again comes into question.