You play to your audience. TV pundits have a target audience which requires them hit a lowest common denominator really. Their analysis is intentionally simple and doesn't even get to the tactical level of premier school boy football. Does a pro that has played the game for 20 years know a bit more than Joe Bloggs on the internet? Of course they do, but whether they have the ability or inclination to impart that knowledge is a different question. And whether their employers want them to is probably not debatable at this stage. They don't. Keep it simple seems to be the direction and understandably so considering their audience I would say.
IMO there are those that can talk and those that know, and the venn diagram of this union is probably pretty small. Good managers would fall into this join I guess. Robbie Savage is on the left. Those small few that know and can communicate their ideas are not likely to do so on TV if truth be told, but in reality there are plenty who know football very very well.
(just not many on this forum...kidding)
While I agree in the main, I also look at the likes of Soccer Saturday and the selection they have on there week to week and, well...
... they are all fudging idiots arent they?
Paul Merson isnt dumbing down for anyone, he is doing his level best. Charlie Nicholas has literally NOTHING to say, and I certainly dont think its because he is holding back. Phil Thompson was a respected coach, even managed well in Houlliers absence, and he offers no insight whatsoever...
If there is a management of content, making it simple, cliche and pandering to the masses then its not by these people - more likely its by those above choosing people to suit. Which, itself, is pretty damning of said pundits. I dont think any are really holding back for our benefit, I think they are doing their best.
That said, I certainly dont think all of them are bad. Just "most". There are those that can offer genuine insight, and do when they get the chance, its just they are very few and far between.
So, on balance, I take pundits views with very little credibility - save for the occassions its a view from one I have respect for.
As to narrative, thats sports journalism more than punditry. ALL sports hacks have an agenda. Petty rivalry, selling papers, keeping their contacts happy... It is extremely rare to read any column written by them and not see it as utter turd. As for the sunday supplement...