papaspur
Kasey Keller
Nothing wrong with sticking with a brand if you believe that they consistently make good products. No different to somebody who would always buy a Sony tv for example (I prefer Samsung but each to their own) because you know that Sony are a good brand, even if they make expensive products.
That's been the great thing about the internet though. It can also be a double-edged sword since there's a lot of trash on the internet too, but before every big purchase, I will try to do some research on a product, looking at all the USEFUL specs and reading reviews from sites I trust. It's a time-consuming process to say the least, but I prefer to buy a product once and actually use it for more than a couple of years.
I don't think there's anything wrong with fanboy-ism, but many people are devoted followers bar nothing, seemingly more devoted to brands than nations. So much of our consumerist culture eschews deep analysis and questioning. For example, with the advent of consumer digital cameras 15-ish years ago, most companies obfuscated most of the specs of their cameras except megapixels, thus creating an arms race to see which manufacturer could produce the camera with the highest megapixels (also similar, late 90s race of MHz to see who could reach 1ghz first).