Bedfordspurs
Mark Falco
City did it and have been caught several times and they had started long before Saudi Sportswashing Machine with a higher baseHasn't really stopped anyone yet. Saudi Sportswashing Machine will take the maximum £30 million loss allowed each season as well as add in in-house stadium, shirt and sleeve sponsors and various other 'commercial partners'.
While they can't take the Emirates Marketing Project route straight to the top doing it in only a couple of transfer windows they will probably be able to do it via sustained spending over two or three years. They also could be in a very good position in terms of being cash rich in this next window and pick up some bargains as a result.
If that wealth fund are prepared to back the club from their own pockets like the owners of Emirates Marketing Project then we will have another club operating a higher transfer budget than us almost immediately and another one with a higher wage bill within a few years.
It’s interesting that clubs with relatively low ticket fees are the ones owners now by these sovereign wealth funds so they can’t just bump up gate receipts easily ...